Oftentimes, when we hear the word “ self-care,” what comes to mind is pampering and luxury. While these can certainly be part of self-care, they are not the whole story.
As we continue to mark International Self-Care Day, I invite us to reflect on a deeper question: Where does self-care really begin, and where does it end?

Perhaps self-care begins with awareness and is sustained by intentional choices that help us live well.

What is self-care?

One definition I have come to appreciate is this: Self-care is not about doing whatever feels good. It is about consistently doing what genuinely helps us live well.

The World Health Organization defines self-care as the ability of individuals, families, and communities to promote health, prevent disease, maintain health, and cope with illness and disability, with or without the support of a healthcare provider.

Simply put, self-care is the practice of looking after our own health and wellbeing using the knowledge, resources and support available to us.

Where does it begin?

Self-care begins with awareness. Recognising that we have one life and that caring for ourselves is our responsibility. It means paying attention to our physical health, emotional wellbeing, relationships, environment, lifestyle, and knowing when professional support is needed. Self-care starts long before the spa appointment; it starts with paying attention.

It is then sustained through ownership and intentional daily choices. I say daily, but I really mean consistently. Whatever is realistic and sustainable for you still counts.

And yes, healthy indulgence has its place.
A favourite meal, a weekend away, flowers on your table, a touch of makeup, or buying something that genuinely brings you joy are all meaningful expressions of self-care. These moments make the journey enjoyable. The difference is that they serve our wellbeing rather than replace it. Self-care has room for pleasure, but not for escaping reality.

So where does self-care end?

It stops being self-care when it becomes an excuse to avoid responsibility, when it consistently harms others, or when we use it to distract ourselves instead of addressing what truly needs our attention. It also does not replace healthcare.
Sometimes the most caring thing we can do for ourselves is seek professional help. Journaling may support emotional wellbeing, but there are times when therapy is needed. Good skincare matters, but a persistent skin condition deserves the attention of a dermatologist.

Where do we go from here?

Perhaps the most important question is not "Am I practising self-care?" but rather: "Where am I on my self-care journey today?"

The answer to that question often reveals what needs more attention and what is already serving us well.

Self-care is a tool we use on our wellness journey. It helps us build a healthy, balanced, and meaningful life.

I hope you are on that journey!

To your wellbeing!